: Intersectionality remains a major barrier. In 2024, older white men were featured as protagonists 16 times more frequently than older women of color. Key Qualitative Findings
Portrayals of mature women often fail the "Ageless Test," which requires a female character over 50 to be essential to the plot and free from ageist stereotypes. 2024 was a historic year for women in film | USC Annenberg
Like any relationship, mature relationships come with their own set of challenges and benefits. Some of the benefits include:
Historically, the industry viewed female aging as a liability. A 2019 study by the Annenberg Inclusion Initiative revealed that of the top 100 grossing films, only 12% of protagonists were women over 45. Male leads, conversely, peaked in their 40s and 50s, with action stars thriving into their 60s (think Liam Neeson or Tom Cruise).
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