In a massive upset against heavyweights like IVE and LE SSERAFIM, NewJeans took home Song of the Year for the haunting, nostalgic hit "Ditto." The win marked a passing of the torch to the 4th generation of K-pop, with the young group visibly shocked and tearful on stage at the Dolby Theatre.
In a shocking moment, (G)I-DLE won Best Female Group , breaking the long-standing dominance of the "Big 4" agencies. The show also saw a special performance by IVE’s Yujin and Lee Young-ji , and a rare appearance by JYP Entertainment founder J.Y. Park , who delivered a viral meme-worthy collaboration with a holographic AI version of himself.
| Category | Winner | | :--- | :--- | | | SEVENTEEN | | Best Female Group | NewJeans | | Best Male Artist | Jungkook (BTS) | | Best Female Artist | Lee Young-ji | | Best New Male Artist | ZEROBASEONE (ZB1) | | Best New Female Artist | BABYMONSTER | | Best Dance Performance (Male) | Jungkook – "Standing Next to You" | | Best Dance Performance (Female) | LE SSERAFIM – "Eve, Psyche & The Bluebeard’s Wife" | | Best Vocal Performance | Parc Jae-jung – "Let's Say Goodbye" | | Best Rap & Hip Hop Performance | Agust D (SUGA of BTS) – "Haegeum" | | Best Collaboration | Jungkook ft. Latto – "Seven" | MAMA Awards 2024
Regardless, the proved that K-pop is not slowing down. It is evolving. With SEVENTEEN taking the throne, NewJeans rewriting the rules, and BTS looming on the horizon for a 2025 comeback, the future of the MAMA Awards looks brighter—and louder—than ever.
The "Artist of the Year" category is the most coveted prize. In 2024, the lineup of potential winners is stacked with heavyweights. In a massive upset against heavyweights like IVE
The (Mnet Asian Music Awards) marked a historic milestone for K-pop, expanding its physical reach to North America for the first time in its 25-year history. Hosted by CJ ENM , the ceremony embraced the theme "BIG BLUR: What is Real?" , reflecting the increasingly fluid boundaries between technology, culture, and musical genres. Event Schedule and Global Venues
following the massive success of their collaboration "APT.". Next-Gen Power: cemented their status by winning Best New Male Artist Best New Female Artist , respectively. aespa's Dominance: Beyond the Daesang, aespa took home awards for Best Female Group Best Music Video ("Armageddon"), and Best Choreography ("Supernova"). Notable Category Winners Park , who delivered a viral meme-worthy collaboration
MAMA Awards 2024: A Global Celebration of K-Pop 2024 MAMA Awards , presented by
For the first time in its history, the broke geographical barriers by hosting events across three days and two countries. The week kicked off at the Kyocera Dome in Osaka, Japan, before moving to the iconic Dolby Theatre in Los Angeles, California, for the grand finale. This "East meets West" approach symbolized K-pop’s global dominance and the award show’s ambition to become a truly international ceremony.
One of the main reasons the trend worldwide annually is the performance quality. MAMA stages are known for their cinematic
